Gender-biased Perception Towards Entrepreneurship
Project Description

Females tend to participate in less than males. In this project, we investigate whether one reason of the gender gap in entrepreneurship is gender-biased perception toward entrepreneurship. Using comments from YouTube clips discussing entrepreneurial pitch, we examine if crowds perceive female entrepreneurs more negatively than male entrepreneurs.

Supervisor
KWON Ohchan
Quota
4
Course type
UROP1000
UROP1100
UROP2100
UROP3100
Applicant's Roles

Students are expected to help collect and clean textual data from various platforms.

Applicant's Learning Objectives

During the project, students will learn how to summarize and analyze large-scale dataset. They will also learn how empirical social science is conducted.

Complexity of the project
Moderate